Lamudi Nigeria promotes urban pride with Social Media Campaign #Living WhereILive.
Lagos,
2nd October 2014 – As part of Lamudi’s first year
anniversary celebration, the Nigerian property marketplace has launched an
online campaign to encourage community pride in urban neighborhoods tagged #LivingWhereILive.
Outlining the goals of the campaign, Managing
Director Obi Ejimofo explained “At Lamudi, we are all about helping our people
find a great place to live, so for us, this campaign is simply an extension of
our goals. We have made amazing progress this year from a start-up to becoming
Nigeria’s largest property marketplace in terms of unique listings. Now we want
to encourage promoting all that is positive and vibrant in the cities and
neighbourhoods all across Nigeria. This is an ambitious social project which we
cannot do alone, so we have gathered together an amazing mix of collaborators.
Lamudi will host and showcase urban galleries on all our online channels and
reward those communities which demonstrate the most engagement. Hopefully we
can spark a national movement of pride in the places we call home’ See directive after cut...
The “Living Where I Live” campaign will be hosted by
Lamudi Nigeria and is already supported by Best Man Games, Street Shooters,
InstaLagos, Snap It Oga, Monochrome Lagos, Logo and Lord Albert pictures, with
many new collaborators expected as the campaign gains traction. Individuals
will be encouraged to send in photographs and videos of their neighborhoods and
Lamudi intends to encourage mass participation through community groups, social
media and competitions.
Social media manger for Lamudi Nigeria Mr. Michael
Nwughala said, ‘I am excited about this campaign and proud to work on making
this a reality. At Lamudi we are constantly seeking out ways to engage and
reward pride in our urban communities’. He
added that the idea of the campaign was to engage people mostly via social
media and encourage them to share information about their areas via pictures
and comments.
The campaign will be run on Facebook,
Twitter
and Instagram.
To participate, individuals can
visit Lamudi Nigeria on Facebook and enter the Living Where I Live campaign.
Alternatively, participants can post photos on Instagram and Twitter
including the hashtag #LivingWhereILive
Lamudi will be
rewarding the individuals and communities that receive the most likes and
shares for their pictures, with winners to be announced in the first week of
November. Individuals stand a chance of winning an Android mobile phone, while Lamudi
will donate Photo studio equipment to a school in the winning community.
About
Lamudi
Launched in 2013, Lamudi is a global property portal focusing exclusively on emerging markets. The fast-growing platform is currently available in 28 countries in Asia, the Middle East, Africa and Latin America, with more than 600,000 real estate listings across its global network. The leading real estate marketplace offers sellers, buyers, landlords and renters a secure and easy-to-use platform to find or list properties online.
Launched in 2013, Lamudi is a global property portal focusing exclusively on emerging markets. The fast-growing platform is currently available in 28 countries in Asia, the Middle East, Africa and Latin America, with more than 600,000 real estate listings across its global network. The leading real estate marketplace offers sellers, buyers, landlords and renters a secure and easy-to-use platform to find or list properties online.
About
AIH
Africa Internet Holding introduces and accelerates the online shift
in Africa – for its people and its culture. It is committed to running
successful and vibrant internet companies which boost the evolution of African
online culture. AIH is the parent group of nine successful and fast-growing
companies in more than 25 African countries, accounting for over 3000 staff.
AIH cares about entrepreneurship and brings together all the key elements
required to build great companies: team, concept, technology and capital. Its
network of companies includes JUMIA, Kaymu, Hellofood, Lamudi, Carmudi, Zando,
Jovago, Lendico and Easy Taxi.
Join the campaign here: https://www.facebook.com/
Post your pictures to http://facebook.com/
and on twitter http://twitter.com/lamudi_ng and Instagram http://instagram.com/lamudi_ng using the same hash tag #livingwhereilive
Wow! Nigeria is really moving fast to meet up with new trend in 21st Century. God bless Nigeria.
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