In line with its vision to acculturate children, unite Nigerians and deliver social change within our communities and country, Unity Girl dolls, Nigeria’s first theme dolls,
a product of Auldon Limited, have overhauled a dilapidated school in
Ikorodu, the first in a long line of CSR initiatives which will cut
across the six geopolitical zones of the country.



After
years of inattention, Lagos, Salvation Army Nursery and Primary School,
sited at Agunfoye in Ikorodu was in a decrepit state for
years with ramshackle classrooms, leaky roofs and flaky wall paints.
The Auldon Limited, known for its commitment to education and youth empowerment, through its Unity Dolls
initiative singled out the school not only to give it a facelift, but
also to contribute its quota to the quality of education that pupils
will enjoy on its grounds.
While
speaking to journalists on the sidelines during the schools reopening,
Paul Orajiaka, Chief Executive Officer Auldon Limited, said "Our next
project would now be in the north; from there we'll move to the other
geopolitical zones of the country," he
disclosed. "All the process demands is that we notify the State
Universal Basic Education Board (SUBEB) about the idea and then we'll
get the go-ahead to proceed."
Unity dolls
is very passionate about its promise of supporting the growth of
education through social works and that is why a portion of the sales
proceeds on each doll is set aside to actualize
this cause. Without a doubt, investing in the future of the Nigerian
Child is key to ensuring a better society and by extension greater
Nigeria for the good of all.
“According to Orajiaka, Unity Dolls
decided to embark on this
initiative which is highly essential to developing our children with
the needed skill that will see them excel, through the provision of a
conducive environment for learning knowing fully well that the nation’s
destiny undoubtedly lies in their hands”.
In
driving the project, Auldon Limited turned to unconventional sources
which saw the company also employ the services of Muri Olaniyi, 31 and
other street urchins without professional construction skills, in a bid
to keep them gainfully engaged: "Most street urchins have skills, but
probably don't have the opportunity to use these skills because they are
branded as touts. But if you draw them close, you'll discover they are
actually very wonderful human beings. Muri and his colleagues made this
project a reality
alongside a team of other professionals who worked on the project."
“Auldon limited through the Unity Girls Project, is currently planning to break new ground with new set of innovative dolls as the company is in the process of manufacturing fresh set of dolls that will go beyond Nigeria to embrace the whole of Africa. "This range of dolls will be called Unity
Girl Africa. Already we've gotten
strong level acceptance in the Nigerian market so we're now moving on
to other frontiers, designing another set that will cut across the whole
of Africa. At the moment, Auldon has gotten the license for that from a
leading supermarket chain with branches across the continent," he
disclosed.
The packaged dolls,
which will likely be launched next year, will spur the public to action
as it concerns influencing a more tolerant society united in diversity,
with fliers detailing Auldon Limited's CSR initiative which is tilted
towards giving rundown schools a new look.
Also
speaking during the school opening, the Head Teacher of Lagos,
Salvation Army Nursery and Primary School Mrs. Ogunyemi Olusola who was
visibly elated thanked Auldon and Unity Girl for
its support and remarkable face lift which he said will without a doubt
create a better atmosphere for the pupils to learn and actualize their
dreams.
According
to Mrs. Olusola, if other companies toe this line, education will
indeed leapfrog to greater heights from the poor state it currently is
in.






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